And so we have drama. So much drama.
Check out the WoW Classic forums and reddit. Horde and Ally guilds colluding. Guilds interfering with each other. People being forced to farm so their GM gets Scarab Lord. People mass-reporting each other. Guilds acting like a mafia and controlling the pace of the opening. Half the guilds want to delay the opening so they can have more Scarab Lords, and the other half insists the gates open early so that there are more chances to get loot from AQ40.
You can see why Blizzard took steps to reduce all this drama.
And yet, the drama is what makes it fun and entertaining, even for those of us not participating. You have actual server communities with guilds who know each other and are fighting and cooperating with each other. There are known personalities on each sides. Check out this video from Grobbulus:
In some ways, there is more "life" in this one event in a replica of a 15-year-old game than there has been in the last five years of Retail WoW.
Perhaps drama is the most attractive point of the MMO genre, what makes it special. And in removing anything which can cause drama, MMOs become just another game.